relationship marketing การใช้

• J . Ferron of PriceWaterhouseCoopers said relationship marketing of vehicles is effective.
• A third recommendation is to develop what are called relationship marketing programs.
• Empirical support for relationship marketing as a distinct paradigm is very weak.
• Stan Rapp, chairman and chief executive of McCann Relationship Marketing, said.
• These services include strategy, branding, and relationship marketing for US and global audiences.
• Because of its broad scope, relationship marketing can be effective in many contexts.
• This relationship marketing is something Chevrolet is doing more and more.
• Starting in the 1990s, a new stage of marketing emerged called relationship marketing.
• Camp Jeep has won the admiration of Saturn, the car industry's relationship marketing king.
• Rose is the author of numerous books related to relationship marketing and collaboration marketing.
• Customer value maximization may or may not require relationship marketing.
• For this reason, service providers are presented with greater opportunities to engage in relationship marketing
• Cross-cultural differences in its usage also distinguish Western relationship marketing from Chinese " guanxi ".
• Wendlandt and Scharafer studied the resistance of consumers against loyalty programs encountered in relationship marketing.
• For automakers, relationship marketing is as much an act of anxiety as an act of love.
• Safeway is engaged in " relationship marketing, " seeking to make shoppers their friends, he said.
• Adopting Renaissance tips about " relationship marketing,"
• In contrast, relationship marketing is cross-functional marketing.
• Wilken said advertising is a relationship marketing.
• Thus, long-term personal relations are more emphasised in Chinese " guanxi " practice than in Western relationship marketing.